You will realize that to live a meaningful life one must have a vision. It is this vision that will serve as a catalyst to propel you to success. It will help in remind you of where you are and where you are going. It is this same vision that will help in defining your path. By this I mean that to map our path to sucess, we need our vision to be live. It is our vision that will serve as a map in reaching our desired goals.
When setting off on an expedition, a map is essential because it provides directions for reaching the destination. Similarly, leaders cannot complete the growth journey without an outline of their vision and strategy. Robert S. Kaplan and David P. Norton, the creators of the Balanced Scorecard (BSC) and strategy maps, use the metaphor of troops marching into foreign territory to emphasize the importance of having a detailed map. Without one, a sergeant cannot communicate the strategy to field officers or other troops.
For someone to create path to success, he must fully understand its strategy and how to map his path to success. Vision is created not only through wishes or thinking alone, but also — and more importantly — by working towards the vision. This is what Helen tried to explain in his quote "What is worst than being blind is having sight without vision." In this sense, a strategy map shows the big picture as well as the small steps necessary to achieve the goals. It is a simple but effective visual framework that describes how to reach your goal.
A strategy map can help teams describe the end goals clearly, identity the risk inherent in the strategy and translate the strategy into operational terms. This helps everyone understand the value creation process. When employees see the impact of their roles, this boosts productivity and morale.
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